Emo Trading App

Emo Trading App


Research across 12 interviews and behavioral finance literature confirmed what most traders already suspect but can’t quantify: fear, overconfidence, and revenge trading are the primary drivers of blown accounts and not a lack of strategy or knowledge.
Existing trading journals record what happened. None of them capture how the trader felt when it happened or after making pattern recognition impossible and behavioral change unlikely.

EmoTrader adds a lightweight emotional layer to every trade, an easy-to-use check-in that takes under 5 seconds and accumulates into a rich behavioral dataset over time.

Role

Lead UX Designer – Owner

Duration

5 Months

Team Size

3 People

Impact

Measurable behavioral change in0 weeks.